Call From Santa
Santa goes to great lengths to bring kids their Christmas gifts but one place he was yet to reach was hotels. Why? Well, because most don’t have fireplaces. We needed to change this. During the season, our idea was to create magnificent fireplaces in Hilton hotels across the UK to ensure Santa could find families and deliver some Christmas magic. The idea was brought to life in film, social and activations ensuring no guests missed a visit from the big man and further reconfirming Hilton’s global proposition, ‘It Matters Where You Stay’.