![AIRBNB - FLOATING HOUSE - HEADER AIRBNB - FLOATING HOUSE - HEADER IMAGE](https://tbwalondon.com/wp-content/uploads/2023/07/Airbnb_House_Header.jpg)
Floating House
Airbnb
No, it’s not photoshop. We really did create a fairytale house for Airbnb that floated down the Thames, past some of London’s most iconic sites. Think Pixar’s ‘Up’ meets Primrose Hill, but with a working bathroom. No surprise that hundreds of publications covered the magical experience, captivating a global audience and encouraging many to take a city break the Airbnb way. Makes a change from what you usually find floating down the Thames.
![Airbnb_Houseboat_Awards](https://tbwalondon.com/wp-content/uploads/2023/07/Airbnb_Houseboat_Awards.png)
![](https://tbwalondon.com/wp-content/uploads/2023/07/Airbnb_House_Poster.jpg)
The Results
400%
Increase in host applications
4.1m
Social impressions
97%
Increase in net sentiment
![AIRBNB - FLOATING HOUSE - 1 AIRBNB - FLOATING HOUSE - IMAGE 1](https://tbwalondon.com/wp-content/uploads/2023/07/Airbnb_House_01.jpg)
![AIRBNB - FLOATING HOUSE - 2 AIRBNB - FLOATING HOUSE - IMAGE 2](https://tbwalondon.com/wp-content/uploads/2023/07/Airbnb_House_02.jpg)
![AIRBNB - FLOATING HOUSE - 3 AIRBNB - FLOATING HOUSE - IMAGE 3](https://tbwalondon.com/wp-content/uploads/2023/07/Airbnb_House_03.jpg)